Baselworld 2015 trends #5: historical memory for Patek Philippe Calatrava Pilot, Leroy, Zenith and Longines

13 April 2015 | , , , ,

The history of a watch company with a long tradition left a legacy from where it obtains the success of today. The history ensures competency, production and innovation capability, and a good taste able to keep the company alive, and to determine trends. It is mainly for this reason that many Maison at Baselworld 2015…

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Evergreen watches: the Zenith El Primero cronograph

18 July 2014 | , ,

Founded in Le Locle in 1865 by a visionary watchmaker, Georges Favre-Jacot, the Manufacture Zenith earned swift recognition for the precision of its chronometers with which it has won 2,333 chronometry prizes in a century and a half of existence: an record in terms of pocket watches, onboard timers and wristwatches. But the true icon…

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Baselworld trends #3: classic style

7 April 2014 | , , , , , ,

Elegance for every wrist: classic watches remain an evergreen product. Rolex renews its Cellini collection with three modern models: the “Time”, three hands, The “date”, with analogical date indication, and the “Dual Time”. All share the Rolex DNA: fluted bezel, oyster-like shape of the case, automatic movement and water resistant at 50 meters under the…

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